con·text (kŏn′tĕkst′) n.
1. The part of a text or statement that surrounds a particular word or passage and determines its meaning.
2. The circumstances in which an event occurs; a setting.
recontextualize (rē′kən-tĕks′cho͞o-ə-līz′) or recontextualise
tr.v. re·con·tex·tu·al·ized, re·con·tex·tu·al·iz·ing, re·con·tex·tu·al·iz·es, re′con·tex′tu·al·i·za′tion (-ə-lĭ-zā′shən) n.
To place or view (a work of literature or art, for example) in a new or unfamiliar context, especially in order to suggest a different interpretation; to bring a new meaning to something or a new way of interpreting something that was previously looked at or interpreted differently.